In the Part 2 of this series on making money consistently from your email lists, you’ll get a tip that has always worked. Note that all the tips you’ll be getting in this series WORK! None of the steps here are useless. In fact I like to say they are “omni-applicable”. So you can apply them to any market or niche you are into. All you need to do is adapt the idea to the market and Voila! You have a winner.
In today’s lesson, we’ll be exploring the use of feedback from the subscribers. Like Mike Filsame said, “When I was working as Car Sales man, my boss always said, ‘Let’s not focus on the sales we are making. Rather, let’s focus on the sales we are not making’”. The simple method you could use in getting lots of feedback that can lead to the creation of a profitable product is by asking questions. Ask your subscribers to email with their top five questions in the order of importance. Armand Morin used this tactic and still does. The top sellers online and offline, use these methods and make lots of money.
What you do is really simple. You send them an email requesting them to suggest what improvements they’ll like to see in the newsletter, e-course etc. Sometimes, marketers are too way up in the clouds to see that this simple tactic can yield lots of money. How? You are tapping from them. They are providing you with classified information, information you would never know until you asked them. Some major hotshots online have sworn by this method. Some have even created new bestsellers from just a single idea a subscriber offered them. Be creative. When you give your subscriber a chance to tell you what they want to see more, you can be sure it is a potential market to be tapped into.
Sometimes, subscribers are not that forthcoming. So what you do is send them an email requesting them to send in their most important questions in the order of priority. Then go ahead and tell them you’ll want to answer the top 10, 15, 20 questions. These questions are those that are the most common. If you do not want them to do it by themselves, you could send them a template that you already devised.
For example, you could send an email with a subject line like “[Firstname] Could you send me your Questions Please?” Then in the body of the email, list the question in their order of priority. You could create a list of every question you think they could ask. Then, ask them to type in their reply, the numbers they feel is most important in their order of priority.
An important thing to note here is make them submit it within 24 hrs of receiving it. This will help you collate your data and give the questions a best shot. If you are serious about it, you would have gotten the questions answered in 48 hrs so that by the 3rd day, you are sending them an email with the answers to their questions and you can possibly sell or embed affiliate links in the ebook or recording. More money is made by offering it for free than selling it.
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